Sri Lanka Institute of Marketing (SLIM) held the second inauguration of its Certificate Course in Digital Marketing (CDM) program for 2017 at SLIM Home recently.
Registrations exceeded the expected number, which led to the second inauguration. Registrations are now closed for the intake due to an unprecedented demand and the third intake will commence soon. This innovative three-month long program consists of five modules.
The CDM program caters to varied segments. It is ideal for Marketing practitioners using digital marketing to meet objectives, Web marketers who intend to enhance professional prospects in the digital marketing domain, entrepreneurs who look for online sources to enhance their business prospects and performances, advanced level students looking for career opportunities in the domain of digital marketing, professionals who seek to excel in digital marketing to become leaders and employees in the corporate sector.
The program also facilitates candidates who do not have a preliminary marketing knowledge but are keen to learn about Digital Marketing.
The CDM program will be delivered with a blended focus on academic and professional orientation.
Approximately 50 percent of the contents emphasize on theoretical concepts.