Jaguar Land Rover is on a mission to transform the way we listen to music in cars and it has announced a collaboration with Spotify, a music streaming service, to offer an app with readily available ‘music for every moment’ radio and personalised playlists based on users’ tastes and in-car listening habits. Musicians Ricky Wilson from Kaiser Chiefs and Elliot Gleave, aka Example, were the first to try the app in the car before its official release, going head to head in a battle of music tastes.
Example said, “It’s great to be the first to try the new Spotify app in a Jaguar. It worked really well and I had fun setting up my winning playlist and chatting with Ricky, even if I did have to listen to his jokes.”
Ricky said, “I listen to music every day so it’s important I’m now able to use the app while I’m on the move. I respect Elliot’s music tastes, we’d even both included Jamie T, but my playlist was the best by miles.”
Both created a Spotify playlist featuring their top driving songs and took to the road in the new Range Rover Evoque Convertible and the Jaguar XE to pitch their playlists against one another.