The Sri Lanka Export Development Board (EDB) in collaboration with the Swiss Import Promotion Programme (SIPPO) is organising a webinar series on the opportunities available in the Swiss and European markets for value added textiles, fish and seafood and processed food for Sri Lanka’s exporters and potential exporters.
With the assistance of the Embassy of Switzerland in Sri Lanka the EDB signed a Memorandum of Understanding (MoU) with the SIPPO which operates under the State Secretariat for Economic Affairs (SECO) of Switzerland in December last year. SIPPO facilitated EDB under their Ad-hoc Support to Non – SIPPO countries which is known as programme component III within the framework of its economic development cooperation aiming to better integrate developing and emerging countries into world trade.
SIPPO provided Swiss Franc 100,000 to conduct three comprehensive market studies for value-added textiles, fish & sea food and processed food in Switzerland and EU countries.
Leveraging comprehensive market studies carried out by SIPPO, the webinars will provide valuable insights on trade structure, distribution channels, consumption patterns, and growth opportunities, offering participants the chance to capitalise on the opportunities in each product sector.
The webinars on value added textiles/apparel, fish and seafood and processed food are due to be held on July 13 at 1p.m., July 20 at 2 p.m. and August 10 at 2 p.m.