Associated Motorways (AMW), the distributor for Castrol lubricants in Sri Lanka, hosted its first-ever Excellence Awards for Castrol distributors, felicitating dealers and introducing the new ‘CRB Multi’ oil for diesel vehicles to the market.
The Excellence Awards brought together Castrol distributors from across the country to appreciate and recognise their invaluable contribution for achieving targets and setting benchmarks in sales and distribution. They were also acknowledged for establishing Castrol products with the promise of superior quality and service to customers and to the industry.
The best performing dealers were presented awards and tokens of appreciation. Over 250 guests including dealers, AMW staff, Castrol principles and selected media were present
The event also served to introduce CRB Multi 15W-40 CH-4 oil, designed to meet the needs of diesel vehicles. Castrol CRB Multi is a heavy-duty engine oil designed to optimise the performance and longevity of passenger, commercial, and construction vehicles, including generators. With its multi-purpose abilities, this oil ensures efficient operation and extended durability.
By safeguarding critical engine components against oil thickening and deposit accumulation, CRB Multi actively maintains engine cleanliness, providing reliable protection for sustained engine health and longevity.
Group Managing Director, AMW, Peter Mackenzie said, “We are honoured to host the Castrol Excellence Awards and introduce the ground-breaking ‘CRB Multi’ oil. At AMW Group, we strive to bring innovative solutions and top-quality products, strengthening our partnership with Castrol. The awards celebrate our loyal distributors, and the ‘CRB Multi’ oil meets the evolving needs of the automotive industry.”
AMW has been the exclusive distributor of Castrol since 2002 represented by a strong dealer channel islandwide and provides an extensive range of Castrol lubricants for all types of vehicles.
Head of Lubricants, BP Castrol, Charith Panditharatne said, “We are pleased to host the Castrol Dealer Conference and introduce the ‘CRB Multi’ oil. This conference strengthens our partnership and showcases our commitment to meeting customer demands. We are excited to embark on this journey with our dealers, delivering superior lubrication solutions.”