Oceanpick’s barramundi enters European market | Sunday Observer

Oceanpick’s barramundi enters European market

25 June, 2023

Oceanpick, Sri Lanka’s first and South Asia’s largest oceanic finfish farm, has reached another milestone for its ocean-grown barramundi, entering the European market through its strategic partnership with Kangamiut Seafood.

This strategic partnership between Oceanpick and Kangamiut Seafood strengthens Oceanpick’s global brand extension and positions itself as a world-class aquaculture producer. Oceanpick will introduce its barramundi products to European consumers for the first time by leveraging Kangamiut Seafoods’ strong market penetration and supported by its experience in global partnerships, customer focus, reliable delivery and swift response.

Despite current global challenges impacting all businesses worldwide, Oceanpick continues to demonstrate resilience during adverse times, taking on new challenges and bravely entering new markets in its quest to expand its customer base.

Barramundi has been coined as the ‘salmon of the tropics’ with its mellow flavours, smooth buttery taste and dining versatility. It compares very well against species such as the European seabass. The pristine waters of Trincomalee are the home to Oceanpick barramundi.

Recognising sustainability as a core need, Oceanpick Farm and Hatchery are fully integrated

BAP-certified. Oceanpick’s land-based hatchery was recently renamed Alain Michel Hatchery after the French aquaculture veteran who was instrumental in setting it up several years ago.

Oceanpick founder Irfan Thassim said, “We are excited to open the newest chapter in our journey by taking our world-class Barramundi to the European market through our partnership with Kangamiut Seafood. It is widely known that European markets are tough to break into with their stringent standards and sophisticated consumers who demand the highest quality products.

“This is a significant achievement for the company anditreinforces Sri Lanka’s position as a producer of world-class seafood that is right up there with the very best in the world. The coming years are shaping to be exciting times for Oceanpick as we continue our journey with our world-class barramundi and build new, strong international partnerships as we make our way into new countries and regions,” he said.

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