Loyalty Card launch

Cotton Collection recently launched a loyalty card to reward customers in the upcoming shopping season with redeemable loyalty points, promotions and discounts. Offered in collaboration with Dialog Star Points, the mobile-based loyalty network in the country, the card will offer shoppers a chance to collect Star Points for all purchases made at Cotton Collection outlets, and redeem them through future purchases. Here Cotton Collection Managing Director Niloufer Esufally Anverally and Group Chief Customer Officer, Group Service Delivery, Dialog, Sandra de Zoysa at the launch.