Sri Lanka Tourism’s global promotion reached legendary travel YouTubers -‘Vagabrothers’ welcoming them to experience the essence of Sri Lanka as part of their world touring.
Having over millions of globally engaged active social media users (mainly on YouTube, Instagram, and Facebook) , Vagabrothers (https://www.vagabrothers.com/) are one of the top ranked, multi award winning YouTube travel vloggers visiting Sri Lanka in 2018 on the Sri Lanka Tourism Visiting Bloggers’ Program. As a result of Sri Lanka Tourism’s international promotions for travel bloggers, vloggers and social media content creators, Vagabrothers (Mak and Alex Ayling), visited Sri Lanka in October to explore the country and to share experiences with their global audience.
With over 1.7 million average monthly views for their channel, Vagabrothers share some of the most engaging travel content to inspire the global travel community. Over 740,000 of their weekly loyal subscribers spread around the world are over 18 years of age.
Vagabrothers on their 10-day tour experienced what makes Sri Lanka unique and exciting to add on to the bucket list of global travellers.
The travel content offered by Sri Lanka Tourism covered some of the most popular tourist attractions (Sigiriya, Dambulla, Kandy, Galle Dutch Fort and Colombo) as well as some of the lesser known locations such as Riverston and Knuckles Mountain Range, Beragala,Wellawaya and Diyaluma Falls. Their program was designed to offer a greater experience on nature, wildlife (Kaudulla, Minneriya), culture and lifestyle and the amazing palm beaches. Vagabothers experienced Sri Lanka’s favourite street feasts and crabs to enrich their daily vlogs on our island nation. Ayurveda and the traditional way of life in rural areas caught their attention.
Together with Vagaborthers another lifestyle vlogger on YoTube, Carolyn Ann Bacon who goes as “carrierad’’ on YouTube and Instagram with over a 300,000 social media follower base, visited Sri Lanka.
Endorsing destination Sri Lanka, Vagabrothers said “Whether you surf or not, there is no shortage of reasons to visit Sri Lanka. From the iconic Sigiriya citadel rock to the thousands of wild elephants roaming in the island, Sri Lanka is a real value for money destination with great diversity.’’ From hosting over 36 travel bloggers and influencers from around the world by creating a global reach over 33 million from 530 plus various social media and blogging contents, Sri Lanka Tourism has gained success in terms of creating ‘Travel destination, Sri Lanka’.
Sri Lanka Tourism has extended its global travel blogger promotions to Europe and USA by taking part in international destination promotional events such as TBEX – Europe and North America to welcome some of the most high profile travel bloggers and social media content creators to destination Sri Lanka.